Digital MarketingDubai
Google Ads & PPC for aesthetics and med-spa in Dubai
Aesthetics & Med-Spa · Dubai

Google Ads & PPC for aesthetics and med-spa in Dubai

Search, Performance Max and remarketing built around the queries that convert, not the ones that spend.

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The real brief

What aesthetics and med-spa actually need from Google Ads management

Google Ads & PPC for aesthetics and med-spa in Dubai is a different job from generic Google Ads management. The buyer is usually a owner or head of marketing, and the problem behind the brief is normally this: platform policies restrict cosmetic advertising.

So the work starts from proof rather than posting. For aesthetics and med-spa that means assets like practitioner credentials, treatment education, aftercare guidance — produced in batches, published on a dated calendar and distributed through Google Search, Performance Max, YouTube.

Compliance is planned in, not patched on. Cosmetic and medical claims require health-authority approval; before-and-after use is restricted. We build approval time into the calendar so campaigns do not stall at review.

Indicative investment starts at AED 4,000 / month + media, with media budget separate and paid by you directly. Live in 7–10 working days.

Objections

What we plan around

The things a owner or head of marketing raises before they will commit — and the asset that answers each one.

  1. 01

    Platform policies restrict cosmetic advertising

    Left alone this quietly caps every campaign, because buyers screen it out before they ever reach an enquiry form. Through Google Ads management we build the specific assets and messages that answer it up front rather than waiting for someone to ask.

    Practitioner credentials

  2. 02

    Discount culture attracts low-value clients

    Left alone this quietly caps every campaign, because buyers screen it out before they ever reach an enquiry form. Through Google Ads management we build the specific assets and messages that answer it up front rather than waiting for someone to ask.

    Treatment education

  3. 03

    Practitioner credibility must be visible

    Left alone this quietly caps every campaign, because buyers screen it out before they ever reach an enquiry form. Through Google Ads management we build the specific assets and messages that answer it up front rather than waiting for someone to ask.

    Aftercare guidance

Scope

Deliverables

  • 01Account restructure by intent and margin
  • 02Negative keyword programme
  • 03Landing page and offer recommendations
  • 04Conversion tracking verification
  • 05Weekly spend and lead pacing
Proof

What converts in this sector

Proof assets that convert for aesthetics and med-spa and what each one answers
Proof assetWhat it answersWhere it runs
Practitioner credentialsPlatform policies restrict cosmetic advertisingGoogle Search, Performance Max, YouTube
Treatment educationDiscount culture attracts low-value clientsGoogle Search, Performance Max, YouTube
Aftercare guidancePractitioner credibility must be visibleGoogle Search, Performance Max, YouTube
Answers

Frequently asked questions

How much does Google Ads management cost for a aesthetics and med-spa business?
From AED 4,000 / month + media. Cost tracks production volume and the number of locations or product lines, not the sector label.
Can you handle multiple branches or locations?
Yes. Multi-location aesthetics and med-spa work needs separate location pages, separate profiles and separate reporting, otherwise one strong branch hides the weak ones.
What is the biggest mistake you see in this sector?
Spending on reach before fixing the offer and the follow-up. For aesthetics and med-spa, discount culture attracts low-value clients is almost always a positioning problem wearing a media-budget costume.
Are there advertising rules we need to respect?
Cosmetic and medical claims require health-authority approval; before-and-after use is restricted.
What does Google Ads management look like for aesthetics and med-spa specifically?
The channel mix stays recognisable (Google Search, Performance Max, YouTube) but the assets change: Practitioner credentials and Treatment education usually carry more weight than generic brand content.
Do you work with our existing team or replace it?
Either. Most aesthetics and med-spa clients keep internal ownership and use us for the parts that need specialist capacity: Negative keyword programme.

Google Ads & PPC for aesthetics and med-spa

Tell us your bottleneck and we will reply with scope and a starting figure.

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